Software as a service (SAAS) featuring computer software and cloud computing software for using artificial intelligence, machine learning, cloud computing, data analytics, data mining, data processing, and consumer identification for use in accessing, tracking, monitoring, generating and manipulation of consumer action, health, medical information, financial, benefits reports and data; Platform as a service (PAAS) featuring computer software platforms for using artificial intelligence, machine learning, cloud computing, data analytics, and data mining for use in accessing, tracking, monitoring, generating, and manipulation of consumer, demographic, clinical, health, financial, medical, wellness, marketing, benefit, and administrative information and data; Platform as a service (PAAS) featuring technology that allows for the development of consumer computer software applications, campaigns, programs, and activities; Platform as a service (PAAS) featuring computer software platforms for importing and exporting consumer information, health, medical information, financial, and benefits information via the internet, mobile devices and mobile applications to other services, platforms, websites, mobile devices, and applications; Providing a communication and interactive web site featuring technology that allows for the electronic exchange of consumer, health, medical information, financial, benefits and data to enable users to interact with health plan administrators, health care providers, medical professionals, accountable care organizations, employers, retail pharmacies, pharmaceutical companies, financial professionals, and not for profit associations to access, enter, track, monitor and use consumer, action, demographic, clinical, health, medical, wellness, marketing, benefit, and administrative information and data; Providing an interactive web site featuring technology that enables users to enter, access, track, monitor, and generate action, health, and medical information, reports, and data