The mark consists of the word "HOCKEY FANS" in sans serif capital red letters, and centered under the word "HOCKEY" in blue sans serif capital letters are the words "JOIN FORCES", and between the word "HOCKEY" and "FANS" is the blue silhouette of a hockey player. The player is dressed in padded hockey gear, wearing a helmet, gloves, ice skates, and holding a hockey stick pointing down to the right. The player's shoulders are above the top of the letters and the players feet extending downward to the left of the letters and a stick extending downward to the right and past the letters in "HOCKEY FANS" and next to the "S" in "FORCES". Under the hockey player and the word "FANS" are five red lateral lines that outline the right side of the hockey player and extend from the bottom of the word "FANS" to the bottom of the words "JOIN FORCES". The color white represents background only and is not claimed as a feature of the mark.