The mark consists of Three white snowmen outlined in black with black and orange nose, and black and gray eyes, located above uppercase black letters outlined in gray that spell "CALEB". To the right of the snowmen are vertical letters: green uppercase "K" with gray shadowing, orange uppercase "D"with gray shadowing, yellow uppercase "D" with gray shadowing, red uppercase "S" with gray shadowing. Immediately adjacent to the letters "KIDS", is a blue house outlined in black, with an orange chimney outlined in black, with white windows outlined in black, and orange door, outlined in black.