Computer and mobile application software for coordinating transportation services, namely, software for electronic message alerts featuring leads, optimal matches, and matching posts for services and scheduling, namely connecting transportation, trucking and freight providers with entities requiring transportation, trucking and freight services; the recruitment, arrangement and booking of transportation, namely trucking and freight services; computer software for the sending and receiving of electronic messages relating to the arrangement and booking of transportation, namely trucking and freight services; computer software for coordinating transportation services, namely, software for the automated scheduling and dispatch of motor vehicles, namely trucks; computer software for providing recruitment and employment services in the trucking and freight industry; computer software in the fields of transport , namely short and long haul cargo and freight; computer software for business management in the fields of transport, namely, short and long haul cargo and freight; computer software for requesting and coordinating transportation services, namely short and long haul cargo and freight; software for the automated scheduling and dispatch of motor vehicles, namely trucks; computer software, namely, software that enables users to locate, visualize, track and monitor motor vehicles, travel routes and locations for short and long haul cargo and freight; computer software for use by businesses for freight tracking, planning shipments and cost estimates therefore, and warehouse management in the fields of transportation management and logistics; computer software for logistics management for use by businesses for managing shipping, routing and tracking of freight. Telecommunications services, namely, wireless digital messaging services namely, routing calls, messages, and push-notifications to transportation providers and customers for coordinating transport trucking and