The mark consists of a black silhouette of a tree in front of a shaded half-circle that has a shaded gradient of yellow to dark orange from the bottom to the top. There is a black horizontal line below the circle representing the ground. On the ground are the black silhouettes of a dog, a rabbit, a cat, and a hen. In the branches of the tree are the black silhouettes of a woodpecker, a monkey, and a snake. In the air on the left is the black silhouette of a hummingbird and in the air on the right is the black silhouette of a pigeon. At the bottom of the mark is the wording "DAWN OF PETS" in black lettering with the letters "D" and "P" capitalized.