Arranging and organizing in-store social events, get-togethers, and parties for book and reading club members for business purposes; providing book and reading club members with informed suggestions of books, authors, book subject matter, book genres, music, videos, games, and digital media entertainment, solely for commercial transactions and purposes; retail and online retail book store services featuring books, text-books, used books, used text-books, magazines, compact discs, audio and video cassettes, digital video discs, computer software, computer and video games, posters, stationery, calendars, food, beverages, general giftware items and school supplies, namely, erasers, binders, presentation folders, notepads, writing paper pads, blank paper, ruled paper, loose-leaf paper, blank notebooks, markers, paper staplers, paper staple removers, desktop organizers, rubber stamps and ink pads, binder and paper clips, dispensers for adhesive tape for stationery or household purposes, pen and pencil holders, stationery cases and holders and file trays for desk accessories, book covers, book ends, book holders, book marks, book plates, paper weights for books, paper weights, push pins, paper clips, sketchbooks, scratch pads, address books, dry erase writing boards; retail and online retail store services featuring downloadable electronic publications, namely, books, electronic books, magazines, articles, stories, newspapers, text, images, discount, rebate and special offer coupons and vouchers, coupons, vouchers, digital web site content and digital media in the nature of books, electronic books, magazines, articles, stories, newspapers, text, images, mobile computer, tablet and electronic reader applications, music and movies through wired and wireless Internet access, retail and online retail store services featuring portable electronic book readers, mobile and tablet computers and accessories for portable electronic book readers, mobile and tablet computers, namely, carrying cases, leather carrying cases, silicone, fabric and plastic sleeves and skins for electronic book readers, rechargeable batteries, book lights, protective film covers and combination book light and cover

Education and entertainment services, namely, an in-store educational and entertainment program for children to discover, read, and talk about books, play games, and participate in educational and play activities; educational and entertainment services, namely, children's book and reading club services, namely, arranging and organizing in-store social events, get-togethers, and parties for club members; providing book and reading club members with informed suggestions of books, authors, book subject matter, book genres, music, videos, games, and digital media entertainment solely for entertainment and educational purposes; providing a web site for providing information on book and reading clubs, setting up book and reading clubs, inviting club members, tracking the books members have read, scheduling events, and posting group messages