VIVA LA BRAND - Trademark Details
Status: 700 - Registered
Serial Number
87792986
Registration Number
5594487
Word Mark
VIVA LA BRAND
Status
700 - Registered
Status Date
2018-10-30
Filing Date
2018-02-10
Registration Number
5594487
Registration Date
2018-10-30
Mark Drawing
3000 - Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s)
Typeset
Design Searches
010103, 260118, 260121, 260130 - A single star with five points. Three or more concentric circles. Circles that are totally or partially shaded. Four Circles.
Published for Opposition Date
2018-08-14
Law Office Assigned Location Code
L80
Employee Name
HACK, ANDREA R
Statements
Indication of Colors claimed
The color(s) red, white, and black is/are claimed as a feature of the mark.
Description of Mark
The mark consists of a white star in a circle with a red background outlined in white and black; a white ring, also outlined in black, surrounds the circle and contains black wording that spells "Viva La Brand" and has two red dots within the white ring.
Goods and Services
Creating and updating advertising material; Development of marketing strategies and concepts; Development of marketing strategies, concepts and tactics, namely, audience development, brand awareness, online community building and digital word of mouth communications
Classification Information
International Class
035 - Advertising; business management; business administration; office functions. - Advertising; business management; business administration; office functions.
US Class Codes
100, 101, 102
Class Status Code
6 - Active
Class Status Date
2018-02-20
Primary Code
035
First Use Anywhere Date
2009-07-15
First Use In Commerce Date
2009-07-15
Current Trademark Owners
Party Name
Party Type
30 - Original Registrant
Legal Entity Type
16 - Limited Liability Company
Address
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Trademark Owner History
Party Name
Party Type
30 - Original Registrant
Legal Entity Type
16 - Limited Liability Company
Address
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Party Name
Party Type
20 - Owner at Publication
Legal Entity Type
16 - Limited Liability Company
Address
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Party Name
Party Type
10 - Original Applicant
Legal Entity Type
16 - Limited Liability Company
Address
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Correspondences
Name
SHERIDAN, LAURA L.
Address
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Trademark Events
| Event Date | Event Description |
| 2018-02-14 | NEW APPLICATION ENTERED IN TRAM |
| 2018-02-20 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| 2018-02-21 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| 2018-05-25 | ASSIGNED TO EXAMINER |
| 2018-06-01 | NON-FINAL ACTION WRITTEN |
| 2018-06-01 | NON-FINAL ACTION E-MAILED |
| 2018-06-01 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| 2018-06-04 | EXAMINERS AMENDMENT AND/OR PRIORITY ACTION - COMPLETED |
| 2018-06-04 | COMBINED EXAMINER'S AMENDMENT/PRIORITY ACTION AUTOMATIC ENTRY |
| 2018-06-04 | EXAMINER'S AMENDMENT/PRIORITY ACTION E-MAILED |
| 2018-06-04 | NOTIFICATION OF EXAMINER'S AMENDMENT/PRIORITY ACTION E-MAILED |
| 2018-06-04 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| 2018-06-18 | ASSIGNED TO LIE |
| 2018-06-21 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| 2018-06-21 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| 2018-06-21 | FINAL REFUSAL WRITTEN |
| 2018-06-21 | FINAL REFUSAL E-MAILED |
| 2018-06-21 | NOTIFICATION OF FINAL REFUSAL EMAILED |
| 2018-06-28 | TEAS REQUEST FOR RECONSIDERATION RECEIVED |
| 2018-07-10 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| 2018-07-10 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| 2018-07-12 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| 2018-07-25 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| 2018-08-14 | PUBLISHED FOR OPPOSITION |
| 2018-08-14 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| 2018-10-30 | REGISTERED-PRINCIPAL REGISTER |
