Software for food, farm and agricultural supply, transportation and product monitoring, data collection and reporting; graphical user interface software; mobile applications software for mobile phones, portable media players and handheld computers, namely, software for data collection and monitoring in the field of food, farm management and agricultural supply; software for proactive tracking and management of food in shipment and in the stream of commerce; applications software for food security assurance, food security data collection and food security monitoring; downloadable web applications software for food, farm and agricultural supply and product monitoring, data collection and reporting; applications software for real-time tracking of and providing traceability of food, farm supplies and agricultural supplies; user interface software for real-time tracking and providing traceability of food, farm supplies and agricultural supplies; applications software for mobile devices enabled for food, farm and agricultural supply and product monitoring, data collection and reporting; applications software for mobile phone and computer devices that enables users to engage in purchasing of food, farm and agricultural supplies and to reporting required information in connection therewith; applications software for mobile devices that enables users to report and verify documentation in connection with regulatory requirements; applications software for mobile devices that enables users to comply with reporting requirements concerning agricultural, farm and food laws and regulations; applications software for mobile devices that enables users to trace food, farm and agricultural supply and products and to submit food safety assurance documentation in compliance with reporting requirements; applications software for mobile devices that enables users to trace farm and agricultural supply and products; and applications software for mobile devices for use in food inventory control and reporting

Conducting business and market research and surveys; commodity tracking for business management and marketing purposes and sales and marketing analysis services thereof; conducting business research, market research and market surveys related to real time tracking of food supply chain management; conducting business research, market research and market surveys related to real time tracking agricultural and farm product distribution; providing food, farm and agricultural supply and product purchasing and order fulfillment reporting information for business management and marketing purposes; providing food, farm and agricultural data collection and reporting information for business management and marketing purposes; business consultation services in the field of regulatory compliance verification, documentation and reporting services regarding agricultural, farm and food laws and regulations; computerized tracking and tracing of food, farm and agricultural supply and product and food safety assurance documentation and reporting for business management purposes; computerized tracking and tracing of food, farm and agricultural supply and product and food inventory control and reporting for business management purposes; providing a website featuring business management information in the field of food, farm and agricultural supply and product traceability and food safety assurance documentation and reporting for business management purposes; providing a website featuring business information in the field of food, farm and agricultural supply and product purchasing and fulfillment reporting information; providing a website featuring business information in the field of food, farm and agricultural data collection and reporting information; providing a website featuring business management information in the field of regulatory compliance verification, documentation and reporting services regarding agricultural, farm and food laws and regulations; providing a website featuring business information in the field of food, farm and agricultural supply and product traceability and food safety assurance documentation and reporting; and providing a website featuring business management information in the field of food, farm and agricultural supply and product traceability and food inventory control and reporting

Software as a service (SAAS) via electronic communications networks and via the world wide web for data collection and monitoring in the field of food, farm and agricultural supply; providing temporary use of nondownloadable web applications software for food, farm and agricultural supply and product monitoring, data collection and reporting; temporary use of nondownloadable world wide web interface software for real-time tracking of and providing traceability of food, farm supplies and agricultural supplies; software as a service (SAAS) for food security evaluation, monitoring and assurance; software as a service (SAAS) for agricultural supply and farm supply data collection; providing a website featuring information in the field of food, farm and agricultural supply and product traceability and food safety assurance documentation and reporting, for food safety testing purposes; providing a website featuring food safety-related information in the field of food, farm and agricultural supply and product traceability and food safety assurance documentation and reporting, for food safety testing purposes