The mark consists of 1. Hookked has a clean simplified mark with elegant, slightly elongated typography. 2.The elongation appears in the letters H, K, H and D, which have been customized beyond the font base. 3. Both O and O in the word are circular. 4. Each letter is clearly spaced apart from the neighbor letter for legibility with none of the letters touching the neighboring letter at any point in the mark. 5. The mark is clearly distinguished by the use of the simple 'clothes hanger hook' extending from the first K in the word. The second K in the word further distinguishing the mark as unique onto itself. 6. The entire mark is designed to represent a universally recognizable clothes hanger. 7. The entire mark is tilted/angled to the left to mimic a clothes hanger in motion. 8. Black is not the determined color of the mark as user can customize colors. 9. The mark has no curves designed into the overall look and flow of type.