The mark consists of a stylized illustration of a fireman leaning to his left with his left arm stretched out and slightly bent, and his right arm bent with his right hand on his hip. He has blue eyes, white teeth, brown eyebrows and sideburns, and beige skin, and is dressed in a blue helmet, coat, and pants, and in black boots and gloves. His blue coat has two black closures on the front. He has a black belt with silver buckle around his waist. On his helmet is a blue badge with the letter "Z" on it in white, and on the right side of his chest is the wording "ZANTAC" in white with the "Z" capitalized and the remaining letters in lower case. Below the wording "ZANTAC" appears a set of yellow stripes with a silver stripe between them. These stripes appear around his chest, upper arms, forearms, hips and boot calves. The white background is not part of the mark.