The mark consists of a thick brown frame with a thinner frame that is faded and distressed surrounding a yellow background featuring the words "Northwest Naturals" at the top in black with a yellow and green colored shadow displayed above the words "Raw Frozen & Freeze Dried Diets & Treats for Dogs & Cats" in black. In the center of the frame is a white, grey and light blue stylized cityscape with a mirror image below it and a stylized image of a dog riding a bicycle with a cat seated on the trailer on the rear in yellow and grey with a black outline. Below the design appears a black ribbon featuring a red line at the upper and lower edges, the wording "MADE WITH PRIDE IN" and "PORTLAND OREGON" in yellow and a double circle outlined in yellow in the center of the banner featuring the wording "USA" in red with a black and yellow shadow. At the bottom appears the wording "SOLD HERE" in black with a yellow and green colored shadow displayed above "www.nw-naturals.net" in black.