Marketing and Advertising services, namely, promoting the goods and services of others through providing a platform for businesses to run loyalty rewards programs, marketing and print materials and related training; promoting the goods and services of others through providing applications and mobile, online and cloud-based software; promoting the goods and services of others through providing electronic communications and electronic communication management; providing incentive reward and loyalty programs to promote the goods and services of others; promoting the goods and services of others by providing management and dissemination of discounts, coupons, specials, promotions, special offerings, samples, rebates, rewards, incentives, awards, and loyalty credit; Business services, namely, business monitoring and consulting services, business analytics services, namely, obtaining and tracking customer data, analyzing, modeling, and reporting customer information, maintaining consumer-related data; business consulting services in the field of customer targeting, acquisition, engagement and retention

Computer Services, namely, providing an online and cloud-based platform featuring non-downloadable software for conducting customer incentive programs, loyalty reward programs, location-based discounts, offers and samples or trials, tracking and earning loyalty rewards, interacting with other users and merchants, engaging, obtaining and retaining customers, merchant, retail, and business analytics, evaluating, tracking, and managing information on business performance and customers; Computer services, namely, providing online and cloud-based non-downloadable software used for providing advertising, marketing and research services; computer services, namely, providing online and cloud-based non-downloadable software used for integrating with other social media service providers and for acquiring customers; Application Service Provider (ASP) featuring a software platform as a service that provides business with consumer incentive programs, including allowing users to participate in loyalty reward programs, providing information and allowing users to access location-based discounts, offers and samples or trials, allowing users to track and earn loyalty rewards, allowing users to interact with other users and merchants, engaging and obtaining new and retaining existing customers, providing merchant, retail and business analytics, providing evaluating, tracking, and managing information on business performance and customers, providing advertising, marketing and research services, providing integration with other social media service providers, and providing a method to acquire customers; Application Programming Interface (API) featuring a software platform as a service that permits integration by businesses of consumer incentive programs, including allowing users to participate in loyalty reward programs, providing information and allowing users to access location-based discounts, offers and samples or trials, allowing users to track and earn loyalty rewards, allowing users to interact with other users and merchants, engaging and obtaining new and retaining existing customers, providing merchant, retail and business analytics, providing evaluating, tracking, and managing information on business performance and customers, providing advertising, marketing and research services, providing integration with other social media service providers, and providing a method to acquire customers; Providing a cloud-based non-downloadable software platform for conducting consumer incentive programs to promote the sale of goods and service of others, loyalty reward program, location-based discounts, product and services offers and samples, tracking and earning loyalty rewards, for interacting with other users and merchants, for engaging, obtaining and retaining customers, merchant, retail and business analytics; providing a cloud-based non-downloadable software platform for evaluating, tracking, and managing information on business performance and customers; providing a cloud-based non-downloadable software platform as a service for conducting advertising, marketing and research services; and providing a cloud-based non-downloadable software platform for integrating with social media service providers; providing a cloud-based non-downloadable software platform for businesses to conduct consumer incentive programs to promote the sale of goods and services, loyalty reward programs, location-based discounts, product and services offers and samples, and tracking and earning loyalty rewards; providing a cloud-based non-downloadable software platform for improving customer outcomes, increasing revenue opportunities and gaining competitive advantage by connecting merchants and their customers and other merchants; providing a cloud-based non-downloadable software platform as a service for engaging, obtaining and retaining customers, merchant, retail and business analytics; providing a cloud-based non-downloadable software platform for evaluating, tracking, and managing information on business performance and customers; providing a website featuring non-downloadable software for conducting advertising, marketing and business research services; providing a website featuring non-downloadable software and a cloud-based non-downloadable software platform used for customer acquisition and brand recognition by connecting businesses and their customers to and through social media networks