Advertising and marketing the goods and services of others; Providing an online marketplace, retail store and direct sales services featuring home health and medical supplies, equipment, and healthcare and aging information products for seniors; Referral services for senior care facilities; Medical referral services for senior citizens; Resident referral services for senior adult housing and care facilities; Referral services for senior citizens in the fields of nursing, home health care, financial planning, accounting, health care utilization, legal matters and real estate site selection, accounting services, health care utilization services; Providing an online directory information service featuring information regarding nursing, home health care, financial planning, accounting, health care utilization, legal matters and real estate site selection, accounting services, health care utilization services; Telephone referral services for senior citizens, persons with disabilities, family members of senior citizens and persons with disabilities, and for care providers for senior citizens and persons with disabilities, namely, identifying service providers to meet the personal needs of such senior citizens and persons with disabilities, including needs regarding transportation and housing, health care, social security, insurance, financial aid, leisure and social activities, and legal services; referring callers to identified service providers; and providing follow-up contacts with callers to ensure that assistance was provided by the identified service providers; Providing referrals in the fields of legal services, estate planning, funeral planning, insurance, living wills, caregiver counseling, case management providers, emergency response care, 24-hour home care, temporary home care, long-term home care, home safety, babysitting, full and part-time companions and caregivers for the elderly, personal care assistants, visiting nurses, transportation for the elderly, respite care, pet care assistance, shopping assistance, housekeeping, cleaning, home improvement, supervised home maintenance, recreational activities for the elderly, home meal delivery programs for the elderly, grief and bereavement counseling, retirement communities, elder housing, elder services, adult education, support groups for the elderly, home health aids, home medical equipment, adaptive devices for the elderly, hygiene, incontinence, diet and nutrition, general health, medications, senior health, senior counseling, anxiety, depression, stress reduction, healthy aging, disease prevention, diabetes fighting, cancer fighting, healthy heart maintenance, smoking cessation, health risk assessment, and quality of life enhancement for the elderly; and appointment scheduling services for the elderly; Referral services for vendors who provide services to families, namely, attorneys and caregivers; Providing information regarding community services and referrals to caregivers seeking resources for the person or persons for whom they are providing care; Health care advocacy services to members of health benefit plans in the nature of promoting awareness of health and wellness issues; Business administration services related to arranging for medical care, personal care, social services and transportation services to medical appointments provided by others; Providing information regarding the operation of nurse telephone call centers

Informational services, namely, providing a website featuring estate planning information for the elderly in the fields of law, tax, medicine and finance; Insurance services, namely, underwriting, issuance and administration of insurance policies in the field of long-term care and health insurance; providing information to senior citizens and their caregivers regarding funding long-term care insurance, health insurance and healthcare benefits; providing consulting services to senior citizens and their caregivers regarding available financial planning, long term care insurance, health insurance and healthcare benefits; financial information, namely, providing a website featuring financial information in the field of funding senior care giving

Medical assistance services provided via telecommunication and global computer networks for individuals with health problems through the use of wearable medical devices with automated alert and monitoring capacity; Medical assistance services; Emergency medical monitoring and alert services in the nature of providing emergency responders, medical personnel and designees of individuals that an individual may require emergency medical assistance through the use of a personal emergency response system; Remote monitoring of data indicative of the health or condition of an individual for medical diagnosis and treatment purposes, namely, monitoring of personal medication systems used in complex metered medication dispensing; Providing nursing and medical care services to patients in their homes; Interactive medical monitoring and alert service for reminding clients of medical information, namely, medicinal dosage, allergic sensitivity, and prescription refills; Remote monitoring of data indicative of the health or condition of an individual or group of individuals; Providing online information and advice to care providers in the field of in-home medical care and health care; Healthcare services, namely, life management programs for individuals with memory impairment or dementia; providing information regarding healthcare, health conditions, and coping mechanisms to caregivers seeking resources for the person or persons for whom they are providing care