The mark consists of a yellow rectangular background, perforated with circular shapes to resemble Swiss cheese; a white stylized silhouette of a human figure outlined in black in the leftmost third of the rectangle, also perforated with Swiss cheese-style circles, and with one arm raised upward and another pointed downward suggesting a disco dance pose; the text "THE CHEESE GUY.COM" appears in black type to the right of the human figure, with each of the words positioned vertically above the next. The white color depicted in the perforated circular and semi-circular shapes is intended to reflect transparency and is not claimed as a feature of the mark.