The mark consists of The words Barron & Barron Photography are written in all capital letters. All letters are pantone 413C (a taupey gray color) with the exception of the words "Barron" which is pantone 7416C (a salmon orangey color). All words are typed in Humanist Bold font. Barron&Barron has no spaces between the words and is bolder and larger than the word Photography which is kerned out wide with lots of space between each letter. The symbol is made up a circle outline with a thick stroke and has white crosshairs. In the middle of the outlined circle are two letters, B and B, facing back to back. The smaller B is facing backwards. The smaller backward facing B is taupey gray (PMS 413) and the forward facing, larger B is salmon orange (PMS 7416). The cross hairs dissect the circle outline into 4 equal parts. The upper lefthand and lower right hand portions are PMS 413 (taupey gray) while the upper righthand and lower lefthand portions are PMS 7416 (salmon orange).