Online advertising and promotional services by means of connecting social network users with retailers by the use of contests and promotions utilizing gamification and predictive analytics to facilitate the purchasing process

Computer services, namely, creating an online community for registered users to share feedback, and recommendations on specific consumer products and services validated by the users' inputted preferences and social network allowing transformation of social influence into currency; Providing temporary use on-line non-downloadable software for analyzing, monitoring and managing the performance of brand engagement, namely, evaluating, analyzing and tracking marketing campaigns and marketing campaign metrics, setting and tracking marketing campaign goals and analyzing Internet traffic