Media planning and media buying services for others, namely, providing marketing analysis and selecting optimal media platforms for advertising and communication campaigns of third parties; creating and tracking evolution of advertising and promotional communication plans; managing, tracking, reporting and evaluating media planning, media buying, advertising and promotional communication campaigns and the success of marketing efforts of others; consulting services in the field of business marketing, public relations and promotional media communications; business consulting, monitoring and reporting services for others in the field of competitive intelligence; conducting marketing research and studies for others; providing business marketing information for others; advertising and marketing services, namely, advertising the goods and services of others, agency advertising services, developing advertising and promotional communication campaigns for others; development of marketing strategies and concepts for products and services; consulting services relating to advertising and marketing, namely, developing and implementing marketing and advertising strategies and concepts for third parties; providing marketing consulting in the field of social media; providing marketing services for others in the field of sports and entertainment; providing advice on promotional sponsorship opportunities; provision of marketing reports for others; marketing analysis services; product placement in media, namely, consulting and implementing advertising strategies, and negotiating commercial transactions for third parties that integrate corporate brands into entertainment programming and events