Business consulting services in the field of incentive, loyalty, reward, and recognition programs; Business consulting services in the field of gamification of rewards and incentive, and loyalty programs; Incentive award programs to promote the sale of products and services of others, namely, providing incentive award programs for others for the purpose of promoting and rewarding positive behavior; Conducting employee incentive award programs to promote on the job performance for the purpose of promoting and rewarding positive behavior

Providing an interactive web site featuring technology that enables users to enter, track and monitor participation in incentive driven rewards programs; Platform as a service (PAAS) featuring computer software platforms for management of employee and customer loyalty programs; Platform as a service (PAAS) featuring data integration computer software platforms for tracking, managing, and delivering transactions of organization specific currency and incentive programs, and incentive purchase and redemption data; Computer services, namely, providing an application programming interface (API) and non-downloadable software to measure user behavior and engagement through loyalty, participation and reward programs, and analyzing website user behavior through measuring game mechanics and analytics