Advertising services, namely, digital marketing services, affiliate marketing services and advertising services provided via the internet; business management services, namely, commercial licensing services in the nature of the management and administration of licensing services or agreements; business consulting for optimizing the sale of goods and services of others; business administration; marketing services; promotion services; data processing; the provision of business information, all of the aforementioned in the fields of website optimisation, IT systems management, data management and analysis, user behaviour analytics, business analytics and intelligence, fraud and security prevention, governance, risk management and compliance, and supply chain intelligence; reporting business data; business advisory and consultancy services for all of the aforesaid services