The mark consists of the wording "ROBINSONS Fruit Shoot Orange Naturally Flavored Juice Drink from Concentrate" superimposed on an orange rectangle background that contains images of whole and sliced oranges in orange, white and green along with graphic representations of sun rays, a dot matrix, stars, a musical note, splashes of juice, and silhouettes of leaping and jumping children, all in shades of orange. The background additionally contains images of three children leaping or jumping, namely, one boy with beige skin and hair in a red shirt and beige khaki pants and brown shoes, one girl with beige skin and brown hair in a red dress, and one boy with brown skin and black hair in a yellow shirt and dark blue pants and brown shoes. The word "ROBINSONS" appears in white inside a dark green arch outlined with white and light green lines, and with dark green shading below the arch shape, and a green star below the arch design. The word "Fruit" appears in white outlined with light green superimposed onto an irregular shaped dark green background. The wording "Shoot" appears in dark green outlined by light green, with a small green leaf intersecting each "O", superimposed over a white irregular shaped background with a dark green border. The wording "Orange Naturally Flavored" is in white superimposed on a dark orange irregular shaped background. The wording "Juice Drink from Concentrate" appears in orange superimposed over a light orange irregular shaped background.