application service provider (ASP) featuring software for tagging, collecting, tracking, analyzing, integrating, controlling, managing, safeguarding, protecting, and sharing a wide variety of data and information from various sources through a single interface; application service provider (ASP) featuring software for use in brokering and transferring third-party data; providing online non-downloadable software featuring software for use by others for data collection, data analysis, data transfer, and data management; providing online non-downloadable software featuring software for use by others that provides access to applications and services through a web operating system or portal interface to manage, share, distribute, track, analyze, control, transfer, safeguard, and purchase third-party data; application services provider featuring technology enabling users to participate in on-line auction exchanges for buying, transferring, and selling advertising space; all the foregoing for use in the field of data-driven delivery of Internet content and commerce experiences for the purpose of enhancing Internet users' web experiences