Administration of a customer loyalty program which provides discounts, advanced notice of sales, providing consumer information in the fields of agriculture, automotive, energy, hardware, and landscaping, member-only sales, and promotion of the seminars of others; Customer loyalty services and customer club services, for commercial, promotional and/or advertising purposes; Providing incentive award programs through issuance and processing of loyalty points for purchase of a company's goods and services; Retail lawn, garden and nursery stores; Retail store services featuring agriculture supplies, automotive parts and accessories, hardware, lawn and garden supplies, clothing and footwear, pet supplies, heating and cooling supplies, and sporting goods; Retail store services in the field of agriculture equipment and products, automotive repair parts and products, work wear, clothing and footwear, appliances, hardware, lawn and garden equipment and products, pet care products, and sporting goods featuring a bonus incentive program for customers; Retail department stores