Providing an interactive website featuring technology that allows users to track and report project-to-product development by a phase of development and the point in time within that phase of development when an effort or event occurs; providing a website featuring technology that enables users to network and promote project-to-product industry and social media enterprise effort and event data through reports automatically generated by an effort's phase of project development and point in time within the phase of project development; providing a website featuring technology that enables users to search and locate people, places, projects and things/objects by project-to-product industry and social media enterprise effort data and generate reports by the effort's point in time within a phase of project development; providing a website featuring technology that enables users to access a matrix with an arrow of time allowing users to navigate backwards and forwards during a project's development phases including past, present and future project-to-product industry and social media enterprise effort event data; providing a website featuring technology that enables users to access an arrow of time matrix reporting life/afterlife project-to-product industry and social media enterprise effort and event data phases and points in time within those phases; providing a website featuring technology that enables users to access an arrow of time matrix localization reports and other project development data according to a phase of project development and the point in time within that phase