The mark consists of the acronym "BECQI" with a purple "B", a red "E", a blue-green "C", an orange "Q", and a yellow "I". Above the acronym are 5 triangle designs from left to right, a up pointed purple triangle with a handshake design in light purple, a downward facing red triangle with the letter "X" in light red, a blue-green up pointed triangle featuring a "$" design in light blue-green, a downward facing orange triangle with a checkmark in the a circle in light orange and orange, and a up pointed yellow triangle with a dark yellow graph design. The following wording is below the acronym: "building relationships·" in purple, "eliminating mistakes·" in red, "controlling expenses·" in blue green, "quality programs·" in orange, and "increasing revenue·" in yellow. Each phrase is separated by a black dot. The entire mark is on a white background.