The mark consists of The Mark consists circle with a inner circle with left half the circle in gray with the word "innovative" in black and the right half of the circle in black with the word "creations" in gray. The word "magnum" is at the bottom of the circle with the first three letters of magnum "mag" in black on the left half and the "num" in gray on the right half. the center inside circle has a "M" divided down the middle with the left half of the "m" on a black background and the "m" in gray with 4 rivets in four select corners of the M. The right half of the center has the "M" in black and the back ground in gray with 3 rivets in it; one at the top, one at the bottom, and one at the right.