computer software, namely, downloadable software which allows users to publish and share their own content and images; software for the hosting of digital content; downloadable software for use in publishing, journalism, blogging, content creation and content syndication; downloadable software for recording, transmitting, publishing and viewing information, data, documents, voice, audio, video, photographs, graphics and images; downloadable software that enables users to create, share, bookmark, index, collect and publish content, books, articles, audio, video, photographs, graphics and images; downloadable software in the field of knowledge management for the collection, editing, organizing, modifying, book marking, transmission and sharing of data and information; downloadable software which enables users to send and receive messages via e-mail, instant messaging, or Website on the Internet; downloadable software which allows users to engage in on-line live chat rooms, obtain and exchange feedback from other users; downloadable software which allows users to engage in social networking and real-time conversations; downloadable software which allows Websites to curate and display content aggregated and curated from various third party sources on the Internet, downloadable computer software which allows users to add in-line comment threads to Websites; downloadable application program interface (API) software that enables developers to integrate content and functionality into Websites, software applications, and devices;downloadable computer software, namely, a software development platform comprised of a software application framework, software developer kit (SDK) and application programming interface (API)

advertising, marketing, and promotion services; brand concept and brand development services for corporate and individual clients; advertising and marketing services provided by means of indirect methods of marketing communications, namely, social media, inquiry marketing, Internet marketing, mobile marketing, blogging and other forms of passive, sharable or viral communications channels; providing strategy, insight, and guidance in connection with social native advertising; information distribution services for advertising, marketing, promotional, and news story services; providing advertising, marketing and promotional services, namely, development of advertising campaigns for social media, inquiry marketing, Internet marketing, mobile marketing, blogging and other forms of passive, sharable or viral communications channels; promotional services, namely, integrating social content and applications into publisher sites in the nature of curating, aggregating, and the distribution of content from other sites or sources into stories and information; social media strategy and marketing consultancy focusing on helping clients create and extend their product and brand strategies by building virally engaging marketing solutions