The mark consists of The logo is comprised of both literal and design elements. The design element consist of of a red diamond with a blue border. behind and above the diamond exists a mustard orange pictorial of the New York City skyline. which includes the Empire state building, Chrysler building and the Statue of Liberty. Overlayed on the diamond are pictures of a Pizza Cone and a Hot dog with a potato "spiraled" around it. These are two of the items from the menu being used. The Literal elements include the words "Brooke Lynn's Own Sticks & Cones"."Brooke Lynn's Own" is white with Red outline in a script font type. Sticks & Cones is Blue with a Beige Gold outline in a Block type font. "Sticks" is angles inward"Cones" is angled outward.