The mark consists of the wording "DRINK KINGS" in black on a white banner at the bottom of the logo, with a blade spades card symbol between "DRINK" and "KINGS". Above the banner are caricatures of four kings, each situated in front of a corresponding white card with an internal light blue border, with each card representing a different suit, i.e., front left to right, a black spade, a red heart, a black club, and a red heart. The king associated with the spade card faces to the rights and is holding a black and yellow mug of beer with a black spade and a white head of foam in his right hand; this king has a black and white face, an ornamental red shirt, an ornamental black, white, yellow and red robe, and an ornamental black, white, yellow and red crown. The king associated with the diamond card faces to the right and is holding a black and yellow mug of beer with a black club in his left hand, and a white head of foam; this king has a black and white face, an ornamental red, white and black shirt, an ornamental yellow and blue robe, an ornamental black and white belt, an ornamental red and white ribbon, and an ornamental black, yellow and red crown. The king associated with the club card faces to the left, and is holding a black and red mug of beer with a black diamond and a white head of foam in his right hand; this king has a black and white face, an ornamental red, yellow, black and blue shirt, an ornamental yellow, red and black robe, an ornamental black and white ribbon with a dark blue, black and white medallion, and an ornamental black, yellow and red crown. The king associated with the diamond card faces to the left, and is holding a black and red mug of beer with a black heart and a white head of foam in his right hand and a white sword in his left hand; this king has a black and white face, a black shirt, an ornamental yellow, red, black and blue robe, and an ornamental black and red crown.