Computer software for promoting reading, writing, and vocabulary achievement used in a computerized educational management program by school teachers; Computer software and downloadable mobile applications that allow users to participate in discussions, get feedback from their peers, create personal profiles, add blog posts, form virtual communities, and engage in social networking; Computer software and downloadable mobile applications for receipt, download and display of electronic publications in the nature of books, newspapers, magazines, journals, periodicals, and essays, which allows users, authors, experts and publishers to post comments, questions, polls, quizzes and links to web content referring to specific portions of text, to view comments and questions contributed by other users, and to engage in conversations with each other about the publications; Computer software for transmitting, sharing, receiving, downloading, displaying and transferring content, text, visual works, audio works, audiovisual works, literary works, data, files, documents and electronic works via portable electronic devices and computers; Downloadable software in the nature of a mobile application that allows users to retrieve and share ratings, reviews, recommendations, photographs, videos, read-alongs, live question-and answer sessions with authors, links to web articles, and information, all in the field of books, literature, newspapers, magazines, journals, periodicals, essays, movies, television shows, authors and book signings; Application programming interface (API) software for social networking, accessing additive content in the nature of user comments, games, and other features in the nature of blogs; electronic book readers