The mark consists of the background of an orange semi-circle on top of an orange rectangle with a decorative beige border. Both the semi-circle and border are outlined in black. The orange rectangle and the decorative beige border include a double-edged design element on the left and right-side of the rectangle and border. The words LA MICHOACANA are in all capital stylized block letters in red with a white border and then a black border and are also in a semi-circle shape near the top of the orange semi-circle. The number 25 appears in silver with a black outline below the words LA MICHOACANA. The word ANIVERSARIO appears in all capital block letters in silver with a black outline beneath the 25. The number 1986 appears to the left of the number 25 in black, while the number 2011 appears to the right of the 25 in black. A red ribbon with grey trim is curled in front of the orange background. The words ¡UN MILLION DE GRACIAS! appear in first-letter capital stylized white font across the ribbon.