The mark consists of design features of the front of a cereal box package. The dotted outline of the packaging is intended to show the position of the mark and is not part of the mark. A banner design which has the words "GOLDEN FOODS" in white letters on a red background appears in the upper left corner. Two wavy lines in blue and yellow appear at the bottom of the banner design. A purple curved border appears on the upper portion of the cereal package. Several gold and brown stalks of wheat appear superimposed on the purple border in the upper right portion of the package. Below the banner, the word "SPECIAL" appears in purple and is located above word "BRAN" which appears in black, all appearing on a white background. A purple decorative line curves around the right side of the wording "SPECIAL BRAN". A silver spoon with brown cereals and black raisins appear below the curved line on a wheat field background. The wheat stalks appear in yellow, gold, light brown and brown colors. The colors yellow and gold appear on the background of the spoon and the colors light brown and brown appear on the foreground of the spoon. The colors dark brown and black appear as shadowing in the wheat field. A purple curved design appears in the lower right corner.