The mark consists of a cow character with white, black costume, a brown vest, and brown belt with the name "COWY" in white and the letter "K" in yellow in a red circle; a dog character with a brown, red, white and yellow costume with the name "ASH" in white in the belt and the letter "K" in yellow in a red circle and red and white shoes; a super hero with a blue costume, with the name "SUPER K" in red in the white belt and the letter "K" in yellow in a red circle, with blue and white shoes; a boy with a black, orange, white costume with the name "RICKY" in white in the black belt and letter "K" in yellow in a red circle with black and white shoes; a rooser character with a red, yellow, white and the name "ROOSTER" in white in the red belt and letter "K" in yellow in a red circle; a brown and white flying saucer with a red, white and yellow flag with the word "Planet" in white and "K" in yellow; and the word "FAMILY" in white, outlined in red, and "K" in yellow in a red and white circle, across the flying saucer. The character are standing on green lawn with green trees, with grey and black buildings in the background, and a blue sky with white stars. The word "TODO COMIENZA EN PUERTO RICO" in red and white at the lower left corner.