advertising and marketing services, namely, promoting the goods and services of others; advertising and commercial information services, via the internet; advertising and marketing consultancy; advertising and marketing services provided by means of indirect methods of marketing communications, namely, social media, search engine marketing, inquiry marketing, internet marketing, mobile marketing, blogging and other forms of passive, sharable or viral communications channels; none of the aforesaid services in this class constituting retail services or being provided through or in connection with direct response television shopping via any means, including without limitation, via television, cable television, satellite, digital terrestrial broadcasts, the Internet and/or mobile devices or being produced through or in connection with a television shopping channel