Computer software for data integration and processing; computer software for data collection, data mining, data query, data analysis, and audience measurement and insight; data visualization software; computer application software for use in advertising and marketing; computer software platforms to provide application programming interface connectivity for advertising networks; electronically delivered downloadable reports in the field of advertising, data analysis, and audience user measurements

Advertising and marketing; market research services relating to advertising and marketing, namely, providing traffic metrics, statistics, user activity data, audience measurement, and marketing and advertising reports; providing marketing and advertising reports of user activities on open social networks; business monitoring and consulting services, namely, analyzing websites and applications of others to provide strategy and insight regarding marketing, sales, and product design; business consulting services, namely, providing strategy and insight regarding marketing and sales; electronic commerce services, namely, providing information about products via global communications networks for advertising and sales purposes; data analytics services, namely, analysis of advertising, marketing, sales, customers, product usage, and market trends and actions; consumer marketing research consulting services related to audience measurement and insight; business data analysis services, namely, predictive data analysis for developers and publishers; dissemination of advertising for others via mobile applications and devices, online platforms, and websites

Providing temporary use of on-line non-downloadable software and applications for enabling mobile service providers to optimize user monetization, marketing, and satisfaction; application service provider, namely, hosting, managing, developing, and maintaining applications and software of others in the fields of advertising and marketing for mobile devices; providing temporary use of non-downloadable analytics software; software as a service (SAAS) services, featuring software for website A/B testing, multivariate testing, personalization, content targeting, behavioral targeting and segmentation; software as a service (SAAS) services, featuring software that measures the impact of website changes on user behavior using statistical methods