ADVANTAGE - Trademark Details
Status: 702 - Section 8 & 15-Accepted And Acknowledged
Image for trademark with serial number 85978450
Serial Number
85978450
Registration Number
4322278
Word Mark
ADVANTAGE
Status
702 - Section 8 & 15-Accepted And Acknowledged
Status Date
2019-06-01
Filing Date
2011-05-11
Registration Number
4322278
Registration Date
2013-04-16
Mark Drawing
5000 - Illustration: Drawing with word(s)/letter(s)/number(s) in Stylized form Typeset
Published for Opposition Date
2011-07-19
Attorney Name
Amy J. Everhart
Law Office Assigned Location Code
M70
Employee Name
BRECKENFELD, WILLIAM G
Statements
Indication of Colors claimed
The color(s) light green, dark green, orange, blue, red, and purple is/are claimed as a feature of the mark.
Description of Mark
The mark consists of the word "ADVANTAGE" in lowercase letters, with the letters on top of each other, the "A"'s in light green, the "D" in orange, the "V and "E" in blue, the "N" in dark green, the "T" in red, and the "G" in purple.
Goods and Services
Books in the field of math, science, history, computers, technology, business, economics, government, law, sociology, popular culture, English grammar, English writing, foreign languages, art, literature, continents, countries, states, geology, geography, astronomy, health, medicine, environment, animals, plants, people, life and parenting skills, self- and personal improvement, and personal coaching
Classification Information
International Class
016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); playing cards; printers' type; printing blocks. - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); playing cards; printers' type; printing blocks.
US Class Codes
002, 005, 022, 023, 029, 037, 038, 050
Class Status Code
6 - Active
Class Status Date
2011-05-17
Primary Code
016
First Use Anywhere Date
2012-03-12
First Use In Commerce Date
2012-03-12
Current Trademark Owners
Party Name
SOUTHWESTERN ADVANTAGE, INC.
Party Type
31 - 1st New Owner Entered After Registration
Legal Entity Type
03 - Corporation
Address
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Trademark Owner History
Party Name
SOUTHWESTERN ADVANTAGE, INC.
Party Type
31 - 1st New Owner Entered After Registration
Legal Entity Type
03 - Corporation
Address
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Party Name
Southwestern/Great American, Inc.
Party Type
30 - Original Registrant
Legal Entity Type
03 - Corporation
Address
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Party Name
Southwestern/Great American, Inc.
Party Type
20 - Owner at Publication
Legal Entity Type
03 - Corporation
Address
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Party Name
Southwestern/Great American, Inc.
Party Type
10 - Original Applicant
Legal Entity Type
03 - Corporation
Address
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Correspondences
Name
Amy J. Everhart
Address
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Prior Registrations
Relationship TypeReel Number
Continuity Parent85318279
Trademark Events
Event DateEvent Description
2011-05-14NEW APPLICATION ENTERED IN TRAM
2011-05-17NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM
2011-06-11ASSIGNED TO EXAMINER
2011-06-11APPROVED FOR PUB - PRINCIPAL REGISTER
2011-06-14ASSIGNED TO LIE
2011-06-14LAW OFFICE PUBLICATION REVIEW COMPLETED
2011-07-19PUBLISHED FOR OPPOSITION
2011-07-19OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
2011-09-13NOA E-MAILED - SOU REQUIRED FROM APPLICANT
2012-02-17TEAS CHANGE OF CORRESPONDENCE RECEIVED
2012-03-12TEAS EXTENSION RECEIVED
2012-03-12EXTENSION 1 FILED
2012-03-12EXTENSION 1 GRANTED
2012-03-14NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
2012-10-15ABANDONMENT - NO USE STATEMENT FILED
2012-10-15ABANDONMENT NOTICE MAILED - NO USE STATEMENT FILED
2012-10-16TEAS PETITION TO REVIVE RECEIVED
2012-10-16EXTENSION RECEIVED WITH TEAS PETITION
2012-10-16TEAS STATEMENT OF USE RECEIVED
2012-10-17CASE ASSIGNED TO INTENT TO USE PARALEGAL
2012-12-03FAX RECEIVED
2013-01-31FAX RECEIVED
2013-02-08PETITION GRANTED - EXTENSION REQUEST FILED
2013-02-08NOTICE OF REVIVAL - E-MAILED
2012-09-13EXTENSION 2 FILED
2013-02-11EXTENSION 2 GRANTED
2012-12-03DIVISIONAL REQUEST RECEIVED
2013-02-11DIVISIONAL PROCESSING COMPLETE
2012-10-16USE AMENDMENT FILED
2013-02-11STATEMENT OF USE PROCESSING COMPLETE
2013-02-12NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
2013-03-07ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
2013-03-09LAW OFFICE REGISTRATION REVIEW COMPLETED
2013-03-12NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
2013-04-16REGISTERED-PRINCIPAL REGISTER
2013-09-25AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
2018-04-16COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
2019-04-16TEAS SECTION 8 & 15 RECEIVED
2019-06-01CASE ASSIGNED TO POST REGISTRATION PARALEGAL
2019-06-01REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
2019-06-01NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED