The mark consists of a tan smiling dog with brown ears and tail and a brown spot on its back and a beige oblong face with a gray and white nose and white and black eyes standing in a light and dark gray tub with the wording "EST. 2011" appearing in white on the outside, filled with blue water and with a blue water puddle and a green soap bar beside the tub all outlined in black, and the words "DIRTY", in all caps in black, with the word "dogs" in lower case letters in black below "DIRTY" and the word "spa" in lower case letters in gray below the word "dogs" with blue bubbles outlined in black floating around; the tag line, "... where dirty dogs clean up their act!" is to the right of "Dirty dogs spa" appearing in black with black paw prints appearing throughout the wording; the tag line, "a self service dog wash and boutique" is beneath the tub in black with the word "wash" appearing in green and the word "boutique" appearing in blue with black paw prints appearing throughout the wording.