The mark consists of the stylized word CAFETTO. The word starts with part of the C in yellow as it fades to light yellow by the end of the A and beginning of the F where it then fades back to yellow by the end of the E and beginning of the first T and then fades back to light yellow in the T and the O. The word CAFETTO appears on a rectangle. The top portion of the rectangle where the word CAFETTO appears is red and fades to black on the left and right sides. The bottom portion of the rectangle appears in brown. Separating the red and brown parts of the rectangle and below the word CAFETTO is a curved beige stripe. On the beige stripe the wording CREMA DE CAFÉ Y VAINILLA appears in brown in the middle of the stripe. A yellow boarder with curved and decorative corners appears around all of the wording and a red square boarder with curved corners appears on the outside of the yellow boarder.