The mark consists of a silhouette drawing of the front view of a sitting dog with its nose pointed up and wearing a dog collar with a round tag on the middle of the collar. The dog's ears appear floppy and extend from the top of the head to the neck. All four legs of the dog are visible with the front legs appearing straight and back legs bent. The dog is centered above the terms "Pet Paradise". The letter "P" of "Pet and Paradise" are capitalized. Centered under "Pet Paradise" are the terms "paradise for pets" in italics and all lower case letters. The "paradise for pets" font style appears smaller that the "Pet Paradise" terms.