The mark consists of a series of eight nautical/marine signal flags of varying colors and designs above the words, "BLOW KITE." Each flag represents both the letter immediately below it in the mark and conveys a specific nautical message or meaning. The flags are composed of a total of six colors: red, gold, black, yellow, blue, and white. The words "BLOW KITE" are in black lettering. From left to right, the first flag in the sequence is red and white; the second is gold and black; the third is red and yellow; the fourth is blue, white and red; the fifth is yellow and blue; the sixth is yellow and black; the seventh is red, white and blue; and the eigth is blue and red.