Customer electronic sales transaction devices for point of sale transactions between a consumer and a merchant for sale of goods or services; Electronic communications systems for point of sale transactions between a consumer and a merchant for the sale of goods or services comprised of computer hardware and software for the transmission of data related to that sales transaction; Electronic equipment for point-of-sale systems for transacting sales of goods or services between a consumer and a merchant, namely, point-of-sale terminals, optical readers, advertisement display monitors, keyboards, printers, scanners, radio transmitters, radio receivers, computer hardware, and computer operating software, all for point-of-sale transactions

Financial transaction services, namely, providing secure commercial transactions and payment options using a mobile device at a point of sale

Computer services, namely, creating an on-line virtual environment for point-of-sale services

Computerized security services, namely, electronically monitoring, detecting and reporting on suspicious and abnormal patterns of point of sale activity which typically indicate problems such as theft, wrongdoing, training issues, or customer service issues