The mark consists of a rectangular design element divided in half into two squares, the outline of which is dark brown. The upper and lower squares are further dissected diagonally by an arrow like design element in dark brown, the legs of which extend outwards at forty five degrees to the right and this creates two triangles within the upper and lower squares wherein the left upper and left lower triangle are dark brown and the upper right and lower right triangles are in light brown. The rectangular design element is attached to a semi-circle design element to its right. The semi-circle design element is outlined in dark brown and the interior is light brown. The entire design element also has shadings in light brown and dark brown in the interior sections depicting the design of a wood grain finish. To the right of the entire design element is located the wording "KEDA DYE" in the color dark brown.