The mark consists of a caricature of a young boy consisting of a black-outlined body shape, pale-pink skin with his left arm extended upward in a wave and the right arm bent with the back of his hand resting on his hip, orange short hair and sticking up on the top of his head, eyes each consisting of black pupil on top of light-blue iris on top of white sclera, black eye brows, three brown freckles on each cheek, a green short-sleeved t-shirt, and the top of indigo shorts with his right thigh appearing. Behind the boy is a mint-green lawn with the corner of a light-green bush behind the left side of his head, and a large light-purple and dark-purple tree with brown limbs behind the bush and to the right side. In the right bottom corner are two sloping upward to the right thick lines in navy blue with a thin black line separating the two, and a white corner. In the complete bottom right corner is the word in white with black outline "Wicho" in upper and lower case appearing in a small rectangular box consisting of black above the "Wicho" letters and light blue in the background of the remainder of the box.