The mark consists of a gray colored man with black shadows on his eyes, mouth and nose and on the left side of his head, wearing a wide-brimmed hat with a gray and black brim. The man is holding a black and gray hamburger sandwich with a red tomato in his right hand while looking over his left shoulder. On the right side of the mark (on the man's back area), the words "da BURGER BOSS" appear in the color white and are outlined in gray. The word "da" (in lower case letters) is directly on top of the word "BURGER" (all in capital letters) which is directly on top of the word "BOSS" (all in capital letters). At the bottom of the mark, the words "A Burger You Can't Refuse" are in quotes and all appearing in the color red. All of the wording and design appearing in the mark is on a black rectangular shaped background.