The mark consists of the phrase "DOUBLE D RANCH" appearing in a white stylized font outlined in black and superimposed over a red rectangular background, wherein the central letter "D" appears capitalized and in a larger font than the remaining letters in said phrase, and wherein the phrase "GRILL & BAR" appears in a stylized white font over a small black background region centered beneath the aforementioned phrase "DOUBLE D RANCH," and wherein a stylized dark yellow weave or rope design appears horizontally near the lower border of the mark, wherein the upper and lower borders of the mark are outlined by a thin black and white horizontal borderline.