The mark consists of a skeleton head outlined in white and shaded in back, wearing a black top hat with a grey band and a black cape outlined with a grey band across the top of the cape and purple flames across the bottom of the cape. White skeleton hands outlined in black are out to the left and right side of the cape. The right skeleton hand is holding a cane tinged with black and white with a skeleton on top of the cane. The word "VOO" in white with black shading sits in the middle of the cape below the skeleton head, and the word "DOO" in white with black shading sits right below the word "VOO". The words "American Stout" appear in white along a grey band at the bottom of the mark. Just above the grey band is a black and white ornate design separating the grey band from the black cape.