Business management and administration; charitable services in this class namely business management and administration, organising and conducting volunteer programmes and community service projects, and the recruitment, organisation and deployment of volunteers; advertising and marketing, including of charities, charitable fundraising and events; business research; marketing research; retail services for goods, including magazines, brochures, printed matter and publications, paper and cardboard goods, photographs, posters, educational and training materials, playing cards, memorabilia, clothing, footwear and headgear; promotion of goods and services through sponsorship of sports events; organisation of promotional events to raise public awareness of men's health and mental health issues.

Fund raising; charitable fund raising and collections; providing funding for research institutions, organisations and centres; providing funding to medical, health, scientific, educational, governmental and indigenous organisations and centres for research purposes; financial sponsorship of education, training, entertainment, sporting or cultural activities.

Organising entertainment, recreational, sporting and cultural events and activities to encourage social connections, especially amongst men; event management services in relation to the organisation of educational, entertainment, sporting or cultural events; charitable services, namely education and training; organising of sporting activities, sporting competitions and sporting events; booking of tickets for sporting events; coaching services for sporting activities; organising events being the provision of entertainment, sporting and cultural activities for charitable purpose; sports consultancy and education services; production, publication and distribution of educational material, training materials and product reference information, including in relation to men's mental health; production, publication and distribution of electronic and non-electronic manuals, newsletters, brochures and magazines, including in relation to men's mental health; production, publication and distribution of training aids including video, audio and audio-visual training aids; education and training; training and coaching services; provision of mental health education advice and training; online training; arranging and conducting of seminars, workshops and educational courses (training); designing educational courses; dissemination of educational material; providing information about conferences, seminars, classes, educational meetings and other educational activities relating to health, men's health and mental health; providing information, including online, about education, training, entertainment, sporting and cultural activities; educational seminars; provision of educational information and educational courses, including via an online forum; publication services, including electronic publication of information on a wide range of topics, including online and over a global computer network and through social media platforms; weblog (blog) services (online publication of journals or diaries).

Scientific, medical and health research; organisation and co-ordination of research projects in the fields of science, medicine and health.

Provision of health care services relating to development, implementation and provision of health programmes, including prevention and intervention programmes; providing information relating to health and medicine; providing health services and medical services information.