The trademark has a complex structure being composed by word and figurative elements. In particular, it says the wordings "GELMINI", "BUONO.DA SEMPRE." and "CREMAMORE" placed on three different levels. Above all the mentioned wordings, the word "GELMINI" is placed inside a quadrilateral whose external sides are rounded and it presents the initial letter "G" of a bigger size. Below the wording "GELMINI? there is the wording "BUONO. DA SEMPRE." whose starting letters "B" and "D" are of a bigger size. The final letter of the wording "BUONO". as well as the final letter "E" of the wording "SEMPRE", are followed by two points. Below of all of this, there is a semi-circular geometric figure with an irregular feature on the upper part of which it is placed a figure recalling a teaspoon. In the middle of this, there is the fanciful wording "CREMAMORE" whose letter "C" is of a bigger size. The whole is stylized. This trademark may be reproduced in all colors, combinations of colors and their shades.