Advertising; commercial business management; commercial administration; employment agency services; personnel recruitment; advertising services through sponsorship; sales promotion of media rights; promotion of sports events in the field of soccer; online advertising services; information and advisory services in relation to commercial business management and commercial administration provided online or via the Internet; advertising and promotional services; dissemination of advertising and promotional materials; provision and rental of advertising space and advertising material; publication of advertising material and texts; rental of advertising time in film credits; television advertising, radio advertising; promotion of sports events in the field of football; promotion of the goods and services of third parties; company sponsorship research (sponsoring via advertising promotion) in relation to football competitions; compilation of advertisements for use as web pages on the Internet or on wireless electronic communication devices; provision of space on web sites for advertising goods and services; provision of an online marketplace for buyers and sellers of goods and services; online auction services; collection of directories for publication on the Internet and on wireless electronic communication networks; promotional marketing services; services provided by an agency for sports promotion and public relations; market study services; marketing research services; public opinion polling services; organization of events, exhibitions, trade fairs and shows for commercial, promotional purposes; organization of advertising for trade fairs; data bank management services; compilation of statistics; collection of data, statistics and other information on sports performances; organization advice and business management; business consulting for companies; organization of promotional competitions; provision of commercial information; advertising for sports events in the field of football; retailing services, including online retailing services, in relation to articles of common metals, tools and utensils, optical, audiovisual, magnetic, electric and electronic apparatus and equipment, medical apparatus and equipment, lighting, heating, cooking, refrigeration, drying and ventilation apparatus and equipment, vehicles and accessories therefor, articles of precious metals, jewelry and horological and chronometric instruments, badges and pins, musical instruments, articles of paper and cardboard, printed and stationery articles, tickets for sports events, articles of leather and imitation leather, luggage and bags, umbrellas, furniture, promotional and exhibition articles, textile articles, clothing, headgear and footwear, ribbons, cords and derivatives, floor coverings, games, toys, sports articles, food and foodstuffs, non-alcoholic and alcoholic beverages, solvents, paraffin, wax, bitumen and petroleum, motor spirits, oils, lubricants, transmission fluids, brake fluids, antifreeze solution, coolant fluids, hydraulic fluids, fats, gasoline, gasoline for engines, diesel fuel, mazut, fuel gas, combustible gas, biofuel, hubcaps, tires, tire casings, alloys for wheels, sun screens, roof rails, carriers for transporting sports equipment, seat covers, car covers, potato chips, French fries, milk, milk beverages, drinking yogurts, milkshakes, dairy products, cheeses, soy milk (milk substitute), non-alcoholic beverages, mineral and aerated waters, energy drinks, isotonic drinks, fruit and vegetable drinks and juices, beers, lagers and ales, alcohol-free beers, coffee, tea, cocoa, cakes, cookies (biscuits), crackers, candy, edible ices, confectionery, chocolate confectionery, chocolate, corn chips, mustard, vinegar, sauces (condiments), hamburgers (sandwiches), cheeseburgers (sandwiches), sandwiches with fish, meat or vegetables, hotdogs (sandwiches), enabling customers to conveniently view and purchase those goods in stores or on the Internet or via wireless electronic communication; retail services for foodstuffs and beverages; retailing of vending machines with food and beverages enabling the consumer to view and purchase such food and beverages conveniently; retailing services for food in restaurants, school dining rooms, cafeterias, bakeries, delicatessens, company dining rooms, specialty food stores (ice cream stores, yogurt stores, cafés, cookie stores); retail services, including online retail services, in connection with fuel, kerosene, fuel gas, bio-fuel, motor oils and greases, lubricants and greases, hydraulic transmission oils and fluids, fluids for hydraulic circuits and hydraulic oils, enabling customers to view and purchase those goods in stores or via the Internet or via wireless electronic communication; commercial administration services for the processing of sales made on the Internet or on wireless electronic communication devices; business administration services, namely, billing; sales promotion, namely, creation of preferential programs for customers; ticket sale promotion services; customer loyalty services and customer club services for commercial, promotional and/or advertising purposes; compilation of data into a central file, namely, still or animated images; retailing service for footwear, headwear, eyewear articles, articles of apparel, bags, sports bags, backpacks, sports equipment, balls for football games, works of art, trophies, toys and non-downloadable virtual accessories; providing Internet sites for online marketplaces for the sale and purchase of virtual goods; organizing and conducting events, exhibitions and conferences for commercial purposes in the field of interactive entertainment, virtual reality, consumer electronics and video games; online retailing service for virtual reality and augmented reality software and hardware; online retailing service for virtual reality content and digital content, especially, pre-recorded music, video, images, text, audiovisual content and virtual reality and augmented reality game software