The mark consists of the word "RAINBOW" outlined in white with the "R" and "B" in dark purple, the "A" in dark green, the "I" and "W" in dark pink, the "N" in light blue and the "O" in red and behind the word is an ice cream wafer cone in light orange, dark orange and brown with a light pink, dark pink, light purple, dark purple, light green, dark green and yellow ice cream inside. The background behind the ice cream cone is a white and light and dark blue sky with white clouds with white and light blue curved ray like lines. The ice cream cone sits on a stylized image of a rainbow curving up to the sky on the right side of the ice cream cone with the rainbow in light pink, dark pink, dark purple, light purple, light blue, dark blue, light green, dark green, yellow, light orange and dark orange.