S BALANCE FEEL SAFE SEEK PLAY TRANSFORMDESTROY CREATE GROW CONTROL CONNECT DESIRE CARE THE WHEEL OF MOTIVES - Trademark Details
Status: 700 - Registered
Image for trademark with serial number 79244117
Serial Number
79244117
Registration Number
5847700
Word Mark
S BALANCE FEEL SAFE SEEK PLAY TRANSFORMDESTROY CREATE GROW CONTROL CONNECT DESIRE CARE THE WHEEL OF MOTIVES
Status
700 - Registered
Status Date
2019-09-03
Filing Date
2018-05-23
Registration Number
5847700
Registration Date
2019-09-03
Mark Drawing
3000 - Illustration: Drawing or design which also includes word(s)/ letter(s)/number(s) Typeset
Design Searches
181102, 260121, 260131, 261313, 261321 - Ship's wheels, steering wheels. Circles that are totally or partially shaded. Five or more circles. Two quadrilaterals. Quadrilaterals that are completely or partially shaded.
Published for Opposition Date
2019-06-18
Attorney Name
Law Office Assigned Location Code
M10
Employee Name
NADELMAN, ANDREA KOYNE
Statements
Indication of Colors claimed
The colors dark blue, light blue, dark green, light green, yellow, light grey, black, dark red, light fuchsia, dark fuchsia, brown, light brown, orange and white are claimed as a feature of the mark.
Description of Mark
The mark consists of light blue wheel design with a white letter "S" in the center light blue circle, with the wheel's corresponding beams, equally distant from each other, each of which concludes to a circle of different color containing one or two words. Clockwise from the top is a light blue circle containing the term "BALANCE" in blue, a dark green circle containing the terms "FEEL SAFE" in white, a light green circle containing the term "SEEK" in dark blue, a yellow circle containing the term "PLAY" in dark blue, a light grey circle containing the term "TRANSFORM" in dark blue, a black circle containing the term "DESTROY" in white, an orange circle containing the term "CREATE" in white, a dark red circle containing the term "GROW" in white, a brown circle containing the term "CONTROL" in white, a light brown circle containing the term "CONNECT" in white, a light fuchsia circle containing the term "DESIRE" in white, and a dark fuchsia circle containing the term "CARE" in white, the axis with its corresponding beams form a wheel, within which two concentric, open circles of light blue color are depicted; under the wheel is the phrase "The wheel of motives" in orange.
Goods and Services
Bookbinding material; plastic materials for packaging in the nature of plastic film for use as packaging material for general use; printers' type; printing blocks
Goods and Services
Advertising; marketing services; promotional and public relations services; brand evaluation services; brand management; brand positioning; brand testing, namely, market assessment services concerning consumer products; brand strategy services, namely, providing customized communication programs to obtain consumer insights and develop branding strategies; marketing strategy planning, namely, marketing plan development; events marketing services, namely, providing marketing of special events; business management and consultancy; conducting marketing studies; business networking; arranging and conducting of commercial exhibitions and shows; advertising by mail order; compilation of direct mailing lists; statistical analysis and reporting for business purposes; computerized file management; business research; business information; business analysis, namely, business data analysis and business management analysis; public opinion polling; consumer research, namely, research into consumer buying habits, patterns and trends; consumer research, namely, research into consumer buying motivation; providing advertising and marketing information, research, evaluation and consultancy services relating to the aforesaid
Goods and Services
Organizing and arranging of educational seminars, training workshops, live shows and classes relating to management and leadership; publishing services, namely, publishing of electronic publications, electronic desktop publishing and book, newspaper and magazine publishing; lending of books, and books recorded onto audio tapes and other electronic media; production of television and radio programs; translation services and language interpretation
Goods and Services
Scientific services relating to the design and analysis of systems, namely, computer system design services and technological services relating to psychological and behavioral research, namely, scientific and technological services, namely, research and design in the field of integrated system architecture that allows for the rapid development of highly interactive and customizable learning applications in the fields of psychological and behavioral research and the design and analysis of computer systems; graphic and website design services; packaging design; development of a visual language, namely, computer software and design in the field of visual language; interior design and construction planning of stores in the nature of construction drafting; design services in relation to stores, namely, architectural design in the field of commercial buildings used for retail purposes; design of brand names in the nature of graphic design; graphic design services for brand development of corporate identity; computer aided design services; electronic digitization of images; hosting a website relating to the aforesaid services; design, development and maintenance of computer database systems; computer research and computer consultancy services relating to the aforesaid
Classification Information
International Class
016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); playing cards; printers' type; printing blocks. - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); playing cards; printers' type; printing blocks.
US Class Codes
002, 005, 022, 023, 029, 037, 038, 050
Class Status Code
6 - Active
Class Status Date
2018-11-02
Primary Code
016
International Class
035 - Advertising; business management; business administration; office functions. - Advertising; business management; business administration; office functions.
US Class Codes
100, 101, 102
Class Status Code
6 - Active
Class Status Date
2018-11-02
Primary Code
035
International Class
041 - Education; providing of training; entertainment; sporting and cultural activities. - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes
100, 101, 107
Class Status Code
6 - Active
Class Status Date
2018-11-02
Primary Code
041
International Class
042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software; legal services. - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software; legal services.
US Class Codes
100, 101
Class Status Code
6 - Active
Class Status Date
2018-11-02
Primary Code
042
Current Trademark Owners
Party Type
30 - Original Registrant
Address
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Trademark Owner History
Party Type
30 - Original Registrant
Address
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Party Type
20 - Owner at Publication
Address
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Party Type
10 - Original Applicant
Address
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Correspondences
Name
Charles P. Guarino
Address
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International Registrations
International Registration Number
1431031
International Registration Date
2018-05-23
International Publication Date
2018-11-01
International Renewal Date
2028-05-23
Auto Protection Date
2020-05-01
International Status
001 - Request for extension of protection established
International Status Date
2018-11-01
Priority Claimed In
False
First Refusal In
True
Trademark Events
Event DateEvent Description
2018-11-01SN ASSIGNED FOR SECT 66A APPL FROM IB
2018-11-02NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM
2018-11-02ASSIGNED TO EXAMINER
2018-11-05NON-FINAL ACTION WRITTEN
2018-11-06APPLICATION FILING RECEIPT MAILED
2018-11-06NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW
2018-11-06ASSIGNED TO LIE
2018-11-06PRELIMINARY/VOLUNTARY AMENDMENT - ENTERED
2018-11-14REFUSAL PROCESSED BY MPU
2018-11-14NON-FINAL ACTION MAILED - REFUSAL SENT TO IB
2018-11-30REFUSAL PROCESSED BY IB
2019-05-08TEAS RESPONSE TO OFFICE ACTION RECEIVED
2019-05-08CORRESPONDENCE RECEIVED IN LAW OFFICE
2019-05-09TEAS/EMAIL CORRESPONDENCE ENTERED
2019-05-13EXAMINERS AMENDMENT -WRITTEN
2019-05-13EXAMINERS AMENDMENT E-MAILED
2019-05-13NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
2019-05-13EXAMINER'S AMENDMENT ENTERED
2019-05-13APPROVED FOR PUB - PRINCIPAL REGISTER
2019-05-29NOTICE OF START OF OPPOSITION PERIOD CREATED, TO BE SENT TO IB
2019-05-29NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
2019-05-29NOTIFICATION OF POSSIBLE OPPOSITION SENT TO IB
2019-06-14NOTIFICATION PROCESSED BY IB
2019-06-18PUBLISHED FOR OPPOSITION
2019-06-18OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
2019-09-03REGISTERED-PRINCIPAL REGISTER
2019-12-03FINAL DISPOSITION NOTICE CREATED, TO BE SENT TO IB
2020-01-04GENERIC MADRID TRANSACTION CREATED
2020-01-04GENERIC MADRID TRANSACTION SENT TO IB
2020-02-14FINAL DECISION TRANSACTION PROCESSED BY IB
2022-01-12TEAS CHANGE OF OWNER ADDRESS RECEIVED
2022-01-12TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
2022-01-12ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
2022-01-12TEAS CHANGE OF CORRESPONDENCE RECEIVED
2022-01-12APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED